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Complete Media Inc Sioux Falls SEO Marketing
Complete Media Inc is a Sioux Falls advertising agency. We partner with smart business leaders to increase their profits by executing smart marketing strateg...
By: completemediainc
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Complete Media Inc Sioux Falls SEO Marketing - Video
As an SEO professional, you understand the value of your work. You also understand that not all of your clients or prospects (or C-level execs if youre working in house) fully appreciate what is required to really make SEO work.
This can be due in part to the fact that proving return on investment for dollars spent on SEO can be challenging. That does not mean, however, that it is impossible.
It is important to track ROI on SEO efforts. You need to do this to justify your worth to your clients and your clients need it to justify continued expenditures to themselves or their management.
Sadly, SEO is one of the first things that many businesses let go in favor of activities that more readily present themselves with hard ROI statistics. How do you combat this?
When proving the value of SEO, utilizing hard data is a must. The following steps can streamline this process:
You can calculate revenue per leads by simply dividing the total amount of revenue by the total number of leads.
Perhaps the first thing that must be said here is that page visits are not necessarily leads. They can be, but they do not have to be. Tracking page visits can provide a snapshot of overall activity, but the data most important to track here when mapping it back to revenue are events or goals.
Events and goals in Google Analytics can be confusing to many companies. Turn this confusion into an opportunity for you by educating clients about them what they are and why they are important to businesses.
Start by clearly explaining what events and goals are, as follows:
What do you do once you connect with someone on Twitter? How do you take your relationships further than Facebook? Does your Google Plus group have a compelling reason for members to stay active?
The solution to all these challenges is the same: live online meetings and webinars. According to a 2013 M SEO Marketing Benchmark Survey, Webinars are the most effective content method bar none.
Whether your goals are lead generation, community building, or higher brand visibility, it should be obvious that live webinars are essential to enhancing your success. They are the clear next step for taking your social media relationships from just chatting to substance.
Content Marketing: 2014 is the Year of Video
Content marketing in 2014 has been declared the Year of Video. Infographics rule because 65 percent of us are visual learners, according to the Social Science Research Network. With webinars, marketers can combine infographics, slideshares, powerpoint, and live human interactions for one of the most compelling forms of all visual entertainment.
Hubspots 19 fascinating statistics that make the case for using visual content in your marketing Reasons-You-Should-Include-Visual-Content-in-Your-Marketing-Data.aspx> drive adds:
Posts with videos attract three times more inbound links than plain text posts.
Viewers spend 100 per cent more time on pages with videos on them.
Vloggers covering everything from how to sell on eBay to total silliness are growing audiences because of their videos. Every webinar a business records can be made available to increase visibility and enhance credibility. One of the fastest, easiest ways to generate videos is by recording your live webinars.
Amazing capabilities of webinars
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Social media alone is not enough
Let Your Cat Take A Stand Against Internet Censorship
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By: Kinuj8
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Let Your Cat Take A Stand Against Internet Censorship - Video
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By: SEX Games
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