Mediaboss Marketing

The 4D core is the ability to identify the emotional content, the legibility, word diversity and standardization.

LUDWIGSBURG, Germany -- Pintexx, an international company that focuses on sophisticated software solutions for the processing and optimizing of text, has announced today that it has released the Microsoft Add-In of the 4D Wording Optimizer.

Countless written communications are created without much thought because of deadlines and other pressures, even though most companies know that understandable, reader-friendly, and targeted communication is essential.

Customer-friendly letters and emails are a goal for most companies. Corporate language and communication have become extremely important in the marketplace. Companies today strive for customer friendly communication. The goal: Quality documents across the board. How can that be realized?

Legibility, standardization, diversity, and emotional content determine the success of written communication. Pintexx, a software publisher, has developed a unique Microsoft Word Add-In that includes these four dimensions. The software is for all areas of communication and all sectors, including manufacturing, retail, schools and universities, insurance and finance, and government agencies.

The 4D Wording Optimizer informs the user about strengths and weaknesses of a particular text and evaluates the text according to the four quality dimensions. The software delivers suggestions and alternatives. Company requirements and standards for written communication can easily be included in the software and thereby implemented more effectively. A multitude of useful functions helps to write more effective and efficient communication. Clear visualizations provide information about repetitions, the use of passive words, long sentences, comprehension, and if the communication reaches the reader on his or her level, among other things.

Pintexx has been able to create a unique and helpful tool based on the proven standards of the Corporate Wording? strategy and the 4-Color approach, as certified by Hans-Peter Forster, founder of Corporate Wording? and expert for corporate communication. For that reason the 4D Wording Optimizer has received the "CW Inside" certificate.

Please visit our website, http://www.pintexx.com, for further evaluation of the 4D Wording Optimizer and our other state-of-the-art tools. You can download a trial of this tool and any of our other writing tools.

Read more:
Microsoft Word Add-In helps identify document tone.

12-02-2012 01:01 IPAD 2 DASH CAMERA TEST VIDEO HOW TO MAKE MONEY WITH YOUR CAMERA BY BCNEWSVIDEO COQUITLAM BRITISH COLUMBIA CANADA

Read more from the original source:
IPAD 2 DASH CAMERA TEST VIDEO HOW TO MAKE MONEY WITH YOUR C - Video

12-02-2012 15:14 We are legion. We do not forgive. We do not forget. Expect us. We Are Anonymous. ****************************************************************** Anonymous (used as a mass noun) is an Internet meme that originated in 2003 on the imageboard 4chan, representing the concept of many online and offline community users simultaneously existing as an anarchic, digitized global brain. It is also generally considered to be a blanket term for members of certain Internet subcultures, a way to refer to the actions of people in an environment where their actual identities are not known. In its early form, the concept has been adopted by a decentralized online community acting anonymously in a coordinated manner, usually toward a loosely self-agreed goal, and primarily focused on entertainment. Beginning with 2008, the Anonymous collective has become increasingly associated with collaborative, international hacktivism, undertaking protests and other actions, often in retaliation against anti-digital piracy campaigns by motion picture and recording industry trade associations. Actions credited to "Anonymous" are undertaken by unidentified individuals who apply the Anonymous label to themselves as attribution. Although not necessarily tied to a single online entity, many websites are strongly associated with Anonymous. This includes notable imageboards such as 4chan, their associated wikis, Encyclopædia Dramatica, and a number of forums. After a series of controversial, widely ...

See the article here:
Anonymous: Freedom - Video

A new electronic system could save the once-threatened method of paying by cheque, its developers have said.

Paper cheques fell out of favour with banks as they were costly to process and need to be stored afterwards, yet they remained popular with customers, particularly the elderly.

Now a team of academics has developed a system which has the benefits of easy, electronic money transfer while preserving the physical attributes of something that is handed to the payee.

The team from Newcastle (Frankfurt: 725198 - news) , York and Northumbria Universities developed the system after speaking to a group of 80-year-olds from Tyneside.

Their research is to be presented today at the Computer Supported Co-operative Work conference in Seattle, in the US.

The new cheques look identical to traditional ones, save for the grey background on each one which is actually billions of tiny dots laid out in a specific pattern.

The account holder writes out the cheque as normal, but uses a digital pen which ‘reads’ the cheque as it is written. Once completed, they tick a box - the only difference to a normal cheque - and the information is transmitted directly to the payee’s bank account.

Dr John Vines, of Newcastle University, said: “Sending a cheque in a Christmas or birthday card is something many people do - not just the older generation.

“It’s easy and safe but it’s also personal.

“The beauty of this system is that it is a safe and cheap electronic transaction for the banks but it’s a physical paper-based transaction for the customer.”

Project lead Professor Andrew Monk, a psychologist at the University of York, said the 80-year-olds canvassed clearly understood cheque payments.

“Many of us still use cheques and in some cases the only alternative is to hand over cash which often isn’t ideal,” he said.

“For the banks, it’s not only the time and cost of processing cheques but, at present, where you store them after they have been processed.

“But for the bank’s customers - and particularly the older generation - cheques are seen as a vital part of their financial independence.

“They provide a permanent record which means they can easily keep track of what’s being spent.

“The people who worked with us also valued the experience of handing over a signed cheque to a named individual rather than the anonymity of online transactions.

“The beauty of our design is that you not only have something physical to hand over to the recipient, you also have a cheque book stub as a record.”

According to Newcastle University, cheque use has been falling in the UK since 1990. While the number of cheques being written each day is still high - around 3.5 million a day - this is down from 11 million in 1990.

A study by Age UK last year called The Way We Pay revealed 73% of people over 65 in the UK still frequently use cheques.

Michelle Mitchell, Charity Director-General of Age UK, said: “We’re delighted these researchers asked older people what they need and want in this critical part of daily life, paying bills and making payments.

“Hopefully banks will now see the potential and invest in this kind of innovative design which preserves what many people find invaluable about cheques but also makes the most of modern technology.”

Dr Vines added: “The larger lesson from this story is that we all need to listen carefully to what 80 and 90 year olds have to say to us.

“They grew up in a time when financial practices were quite different to the ones we are used to now but their values are pertinent to all of us.”

Read the original post:
Digital pen to save paper cheques

How much will you pay for design? The $79.95 Mophie Juice Pack Powerstation gives you less battery life than competing products, but it's a lot prettier. Whether that's worth it is up to you.

The Juice Pack Powerstation is an attractive little soft-touch rectangle at 2.3 by 4.1 by .5 inches (HWD) and 4.3 ounces. Like most Mophie products, it's very elgantly designed, with a silver band around the edge that echoes the iPhone 4/4S case. There are full-sized and MicroUSB ports on the top, and a single button on the side that lights up a line of four green LEDs to show the battery's stored charge.

The Powerstation doesn't come with a power adapter; you're supposed to charge it by plugging it into a PC or using an existing USB power adapter you have lying around. Unlike the Tylt Energi ($39.99, 3.5 stars) and Zagg Zaggsparq 2.0 ($99, 3 stars), the Powerstation doesn't function as a travel adapter to charge your gadgets from an AC jack, either. That seems a chintzy omission for an $80 product. It took about four hours to charge, shorter than the same-capacity Energizer XP4001 ($49.95).

With its 4000mAh battery, the Powerstation helped a Droid RAZR ($199, 4.5 stars) get 5 hours, 13 minutes more of solid LTE streaming, and let an iPad 1 (4.5 stars) watch video for 4 hours, 16 minutes more than before. That's less performance than we saw from the 4000mAh Energizer XP4001 ($49.95, 3.5 stars) and from the 5000mAh, $79.99 Editor's Choice Sanyo eneloop Mobile Booster (4 stars).

But it could still be enough. Four hours of added juice is probably enough to make it to where you're going, whether that's through a cross-country flight or past a long day on the road. We think the Energizer and Sanyo batteries are better value for the money here, but if the Powerstation's elegant design appeals to you, that would make it worth the coin.

See the original post:
Mophie Juice Pack Powerstation