A 2015 Process to Removing a Google Link Penalty by @JordanKasteler

If at one point youve bought links, hired an SEO agency, or received a sudden decrease in website traffic, then this blog post is for you. Even if you dont have a penalty at this time, youll want to review the inbound links coming into your site. Its always better to be proactive because by the time you realize you have a penalty its too late.This is the2015 process for removing a penalty and analyzing potentially hazardous links.

Start by pulling the freshest download of your sites total links from Google Webmaster Tools. Click on Search Traffic > Links to Your Site > Who links the most More > Download Latest Links > Export to Google Docs

Once the links are exported into a Google doc I recommend pairing this data with a third-party tool such as Chris Cempers Link Research Tools (LRT). Depending on the number of links, this tool will giveyou more bandwidth to tackle the brunt of the spammiest links first by identifying the most toxic or suspicious links.

Next, youll want to take that initial excel sheet and format it into the following columns below. The first four columns will be pulled from GWT and LRT, and the rest of the columns will be new that well be adding data to:

Bonus: Template to start with: http://goo.gl/TfuIFl

Great, so now you have a big glob of rows and columns of links in an excel sheet. Dont freak out yet, that comes later. Now is the time to comb through and filter out these links. This can be quite time-intensive so buckle in for several hours or days (depending on the number of links) as we guide you through this process.

When youre at this stage its best to have two computer monitors. One screen shows the Excel spreadsheet and the other displays the suspicious link. For every domain listed in the far left column youll want to follow this sequence:

Heres how your spreadsheet should begin to look:

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A 2015 Process to Removing a Google Link Penalty by @JordanKasteler

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