Best SEO Training Courses in 2020 (Free and Paid)

Introduction

You probably know just how important it is to incorporate a remarkably competent and effective SEO strategy into your affiliate marketing endeavors.

By reading some awesome Mobidea Academy articles written about SEO, youve been able to understand how to write SEO-friendly content, what SEO steps to take in case you happen to be a webmaster, and many more different aspects that weve covered for you to check.

But now Im gonna give you something different.

Its gonna be something that will allow you to expand your knowledge way beyond the borders of your busy brain.

Are you ready for this?

Then start reading this amazing article!

Search engine optimization (SEO) is basically the practice of increasing both the quality and quantity of traffic going to your website through the organic results of search engines.

What do I mean by quality of traffic?

Its about attracting visitors who arent random website users.

Its about getting those super specific users who are really interested in the products you have to sell.

What about quantity?

Whats that all about?

This comes after the quality part.

Lets imagine you have those quality users.

These are gems.

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Theyre people who clearly love your content or your products.

Now, what?

Now you want more.

The more humans click the search engine results pages, the more traffic.

More traffic is always better, bro!

But how can you learn about having traffic of a higher quality?

How can you learn the basics of SEO and some SEO best practices to make sure youre all set for greatness?

Keep reading!

An SEO course is usually a certified program that allows you to study and dive into one or many aspects of SEO.

There are some courses that are solely specialized in Off-Page SEO, others which dive into On-Page SEO, others which teach you how to craft the finest keyword research strategy to get more bang for your SEO buck, etc.

An SEO certification is usually an additional educational experience you can enjoy after having gone through some SEO courses.

SEO certifications usually offer advanced SEO training and help learners become experts in the field of SEO.

How?

By efficiently developing their skills so as to improve search engine rankings, increase overall website traffic, or even optimize for specific, targeted keywords.

Youve heard the following expression:

Its just like riding a bike.

It basically allows you to understand that something is almost instinctive.

The ability you need to have to maneuver it or play with it lives in you forever after youve gone through the process of learning the particular skill.

Once you acquire a skill which is like riding a bike you wont have to learn it again.

Well

SEO is the exact opposite.

SEO is a complex set of methodologies and techniques designed to make sure the content you create is fine-tuned and ready to be judged by the mighty power of Google, humankinds most unkind judge.

Google is always releasing new algorithms, guidelines, and rules.

This means that SEO experts such as Aaron Agius or Brian Dean must always change their approach, adapt to new Google guidelines, and basically come up with new SEO rules every single year, so as to make sure SEO doesnt become some sort of obsolete science.

This is where courses and certifications come in.

Since they tend to be updated quite regularly, you should understand that you must go through different courses and certifications throughout your whole career.

SEO isnt a stable entity:

It changes, shifts, and morphs every single day.

Why is SEO so important?

Because it allows brands to instantly get more visibility to their products or websites, with almost invisible costs, especially when compared to PPC.

This is a relevant investment which isnt a guarantee of success but which is certainly focused on the future and on making sure your product or website is as sharp as possible!

Wanna stay updated?

Then you must keep your brain fired up and dive into these SEO courses and certifications like a master!

Ready to understand what are the best SEO courses and certifications you need to go for?

Check the list!

SEMrush one of the leading providers of tools for SEO specialists has a learning center SEMrush Academy!

It offers courses in SEO, SMM, PPC and Content Marketing.

Academy has SEO Fundamentals and Technical SEO courses that cover pretty much everything you need to become an SEO PRO. These courses are prepared by the top SEO experts Greg Gifford and Bastian Grimm.

In SEMrush Academy you can also learn how to use SEMrush toolkit for SEO specialists with maximum benefit. The coolest feature is that the courses are constantly updated as SEMrush often introduces new features.

Price

All the courses are totally FREE!

Related: SEMrush Review

Wanna have the chance to get SEO training on 40 awesome SEO factors to rank #1 on Google?

Feel like you wanna learn all the 13 technical SEO factors?

You in the right place!

On Udemy, you can experience a great and super complete SEO training for an insanely cheap price.

You can learn how to rank #1 on Google Search with WordPress as well as become a master of SEO whos able to bring much more organic traffic from all the different search engines.

There are two obvious requirements, though.

Since this isnt an intro class, you need to know some of the basics of SEO.

Dont know them?

Want clues?

Check our SEO posts!

The other requirement?

In order for you to be able to use plugins, youll need a WordPress website.

This course is legit.

Its got more than 30.000 students as well as over 3.100 positive reviews!

Price

199.99 gives you the following perks:

The SEO Playbook is one of the most in-depth and actionable SEO training programs youll find anywhere online.

Designed for intermediate to advanced SEO practitioners, this course walks students step-by-step through proven processes to increase organic traffic, leads and sales.

If you check out the course page youll see how students have used the training to:

But, what really sets this course apart from so many others out there is that you get to watch over the shoulder of the course creator, Robbie Richards, as he actually implements the course material on real businesses.

You get to watch Robbie build out a technical content audit from start to finish for an affiliate wedding products site, and create a keyword research document and content map for a beard products eCommerce store.

And, a lot more.

All students get access to a private Slack community where they get direct access to Robbie and almost 200 other SEO professionals.

Heres a taste of what youll get inside the course:

If youre looking for SEO training that will give you the tools and processes to train employees, outsource SEO tasks, land new clients and/or build valuable skillsets, I highly recommend checking out The SEO Playbook.

Price

One-time: $497

Feel like Yoast is an amazing WordPress plugin?

Me too!

But did you know that the platform also gives you the chance to go way deep when it comes to SEO mastery?

Thats right!

Yoasts online courses are here to teach you about several different aspects.

Their SEO training is super complete, updated, and you know youre getting some great info because lets face it:

Its Yoast.

These guys know SEO.

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Best SEO Training Courses in 2020 (Free and Paid)

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