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Globally, the ADC Black Cube for Best of Show went to VMLY&R New York for I Will Always Be Me on behalf of Dell Technologies and Intel.

Image supplied. All the ADC 102nd Anual Awards winners have been announced

The work also won three Gold Cubes (two in Interactive, one in Advertising), one Silver in Interactive, and two Bronze, one each in Advertising and Interactive.

Based on cumulative points for all Cubes and Merits won, the ADC 102nd Annual Awards of the Year winners are:

The ADC Designism Cube, for the entry that best encourages positive societal and political change, went to DDB Chicago with adam&eveDDB London, NORD DDB CPH Copenhagen, for Chillboards on behalf of Molson Coors.

There were two winners of the ADC Fusion Cube, established two years ago along with The One Show Fusion Pencil as the industrys first global award to recognise great work that best incorporates underrepresented groups in both the content of the ad and the team that made it:

DDB Chicago and Squarespace New York tied for the most ADC Gold Cubes with eight each.

DDB Chicago with adam&eveDDB London, NORD DDB CPH Copenhagen, and Molson Coors won five Golds for Coors Light Chillboards, and three Golds working with adam&eveDDB London, Mars Wrigley Chicago and dummy.

Venice (California) for Twix Bears.Squarespace New York with Q Department New York, Final Cut New York, and Smuggler Los Angeles received four ADC Golds for The Singularity, three with Rare Medium New York, Rock Paper Scissors New York, and Hero Films Reykjavik, for Squarespace Icons: Bjrk, and one with Q Department New York, Final Cut New York, and Smuggler Los Angeles for The Singularity BTS.

FCB New York won six ADC Gold Cubes, all for McEnroe vs McEnroe on behalf of Anheuser Busch Michelob Ultra.

Other top ADC Gold Cube winners this year were Klick Health Toronto with five, and four each for MullenLowe US New York, The New York Times Kids New York, The New York Times Magazine New York, and VMLY&R Mexico Mexico City.

For more than a century, the ADC Annual Awards have celebrated ideas and craft, says Kevin Swanepoel, CEO, The One Club.

Prompted by the recent huge advances in technology and artificial intelligence, ADC this year became the first global award show to recognize AI in creativity and design as a separate discipline with a dedicated jury.

However, we strongly believe that it still takes humans to turn a great idea into something brilliant and award worthy.

The top five countries for winners are the US with 367, Canada and Germany with 75 each, China with 74, and Japan with 38.

A complete showcase of all ADC 102nd Annual Awards Cube and Merit winners can be viewed here.

Read more from the original source:

All the ADC 102nd Annual Awards winners - Bizcommunity.com