Mediaboss Marketing

(Thinkstock Images)CogMat, one of Indias leading digital marketing agencies, has started its Gulf operations by winning Social Media Marketing mandates for PRAN Foods. PRAN is currently one of the most admired F&B (FMCG) brands among millions of people in Bangladesh and 134 other countries where their products are regularly exported, including the UAE. The retainer account was awarded by One and Zero Solutions (ONZ Solutions), concerning team handling digital activities for PRAN RFL, post a multi-agency pitch starting with PRAN FROOTO and then adding the PRAN LITCHI DRINK account.

CogMat will offer PRAN access to its strategic social media consultancy, creative talent, SMM expertise and social media data analytics for its Arabia pages for both the brands. As per the brief given to the agency, PRAN products appeal to both families and Gulf expats, as they are a value for money quick pick-up drink.

The Company Official at PRAN Beverages Pvt. Ltd, said, We like the work CogMat is currently doing for our FROOTO account including creatives made for the festive campaign around Ramzan and Eid, and thus invited them to pitch for LITCHIs social media mandate. CogMat understands our brands proposition and communication objectives which clearly came across in their creative presentation. We are pleased to start our journey with CogMat to take both our brands to an all new level on social media.

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CogMat ventures into Gulf operations with PRAN Foods - ETBrandEquity.com