Digital Marketing | Improving Digital Strategy and Marketing

Two-day seminar on improving social and digital strategy and marketing

Marketing communications professionals must adapt to rapid changes in social and digital media on a daily basisbut keeping up with new platforms and strategies can be a demanding job in itself. To succeed, they must approach social media platforms as two-way communication vehicles in order to reach more customers, deliver the right message, and drive more traffic to their website.

This two-day program brings you up to date with the latest digital media and social media strategies to improve your business and personal brand. Through interactive and relevant exercises, youll explore the major platforms and get expert guidance and objective feedback in the process. Each module provides hands-on opportunities for building the strategic skills and mindset to bolster your digital brand and boost your marketing reach.

Instructor Nicole Ames explores the most common struggles digital marketers face and offers key points to consider when building a digital marketing strategy.

The program provides an overview of the latest best practices, digital marketing tools, and social media platforms:

This hands-on program is ideal for marketing communication professionals and business owners who want to:

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Digital Marketing | Improving Digital Strategy and Marketing

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