Microsoft Ep. 7 – Value of Social Media – Vitrue Social Marketing Minute – Video

Category: Social Marketing


Video Link: https://www.youtube.com/watch?v=zrEszD5l7kQ


30-11-2011 08:16 Value of Social Media from Microsoft - I always try to put myself in the shoes of our consumers. While I might not be our core demographic, I use social all the time and I believe that people are looking for that human connection from brands. They are looking to get real responses from real people to see the character and personality of that brand come through. We can create a beautiful TV spot but with traditional media all we can do is package it and the conversation is done. This two way conversational nature of social is what makes it so different and so valuable.

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Microsoft Ep. 7 - Value of Social Media - Vitrue Social Marketing Minute - Video

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February 7th, 2012
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