Social Media Startup Tackles Mental Health and GenZ Demand for More Positive Social Networking Through Poetry – MarTech Series
Poetizer, the First Social Network Born in Europe Focuses on Poetry for Creativity, Healing and Community, Launches Green Publishing Tech
Do a quick internet search and you will quickly learn about poetrys comeback and its benefits on mental health. As more people leave traditional social media platforms, especially GenZ, for something more authentic, Poetizer is giving them a new community with more meaning. The first social media network born in Europe has found a niche in the resurgence of poetry and they believe poetry can be a source of good and healing in the world. In August 2022, the company launched Poetizer Publishing to become a green publishing tech startup giving users a more eco-friendly alternative to self-publishing, a platform for marketing and also allowing them to earn more income.
Launched in 2018, Poetizer has grown despite little to no promotion. Its 330,000, primarily GenZ users in 120 countries are mostly located in the U.S., where people are looking for more positive social channels and alternatives for healthy self-expression. In an age where social media is so widely used, many artists and creators have taken to sharing their work online, and poets are no exception. Traditional social networks for marketing face a decline of Gen Z users as they are increasingly more criticized for their superficiality, polarization of societies and detrimental effects on mental health.
In the past decade, and especially during the pandemic, poetry has had a resurgence in what some are calling a full-on renaissance. Poets like the famously anonymous three-time New York Times Bestselling Author Atticus, have built strong followings on social media, and poetry, in particular, has seen a boost in poets of color. Poetizer, the social media platform exclusively for poetry is not only giving people a voice through the healthy expression of poetry, but also a supportive community and a way to earn additional income.
Poetry writing offers a unique emotional release and self-discovery that is empowering and healing, and its clear people are seeking it out, says Nicholas Mazza, PhD, PTR. Theyre looking for more positive social connections and communities that are supportive and understanding and where expression is authentic. Poetizer gives them this with all the benefits for a healthier mind.
Marketing Technology News:Khoros Announces 2022 Khoros Kudos Award Winners and Finalists
Its heartwarming to have such a wonderful community that supports its users of all shapes and forms, said Lukas Sedlacek, CEO Poetizer. Oftentimes, our users share their personal stories with us about how sharing their emotions through poetry writing, and reading the work of others, helped them overcome challenging times and deal with mental health issues.
Sedlacek added that Poetizer users write, share and engage in a lot of Statement Poetry expressing emotion about social and global issues, and also people dealing with personal issues and even celebrating love. In the Spring, so many people were writing poems in support of Ukraine, Poetizer printed them off and posted them on the John Lennon wall in Prague. Then they hosted an event where the poems were read.
In August 2022, Poetizer Publishing launched an all-in-one self-publishing tech solution for authors that lets them easily and quickly have their work formatted, illustrated, printed, shipped and sold and giving authors a way to market their books to their followers on Poetizer and making it available in its online Bookstore. And its greener, disrupting an industry needing to be innovated to reduce waste and carbon footprint.
The publishing industry is the worlds third largest industrial greenhouse emitter. We urgently need projects that bring solutions and healing to our ailing planet, said Sedlacek. We want to contribute as Poetizer, too, by providing a social network that improves mental health and offers a greener alternative to traditional publishing.
Poetizer has raised $3,000,000 to date and, with its continued month over month growth, is now pursuing its Series A round of funding.
Marketing Technology News:MarTech Interview With Anders Rantzau Rasmussen, CCO at Passendo
Here is the original post:
Social Media Startup Tackles Mental Health and GenZ Demand for More Positive Social Networking Through Poetry - MarTech Series
- (PDF) Social Media and Its Implications for Marketing Communications - ResearchGate - May 11th, 2025 [May 11th, 2025]
- Thais are heavily hooked on gaming: We Are Social - Nation Thailand - May 11th, 2025 [May 11th, 2025]
- TikTok Pledges $1M in Ad Credits to US Small Businesses - Adweek - May 11th, 2025 [May 11th, 2025]
- X Experiments With Upvotes and Downvotes on Posts - socialmediatoday.com - May 11th, 2025 [May 11th, 2025]
- TikTok Announces a Range of SMB Support Initiatives for Small Business Month - socialmediatoday.com - May 11th, 2025 [May 11th, 2025]
- Pinterest Adds Users and Revenue in Q1 - socialmediatoday.com - May 11th, 2025 [May 11th, 2025]
- Coty bets on social media advocacy to revive fortunes in transition year - Marketing Week - May 11th, 2025 [May 11th, 2025]
- Adolescence creator says social media firms have 'found a way to market misogyny' to boys and laws to protect - Daily Mail - April 30th, 2025 [April 30th, 2025]
- How does your brands social media performance really stack up? - Marketing Tech News - April 30th, 2025 [April 30th, 2025]
- Tombras wins Arbys social media account as creative review continues - Ad Age - April 25th, 2025 [April 25th, 2025]
- Threads Ads Expand to All Meta Advertisers - Social Media Today - April 25th, 2025 [April 25th, 2025]
- Nearly half of teens say social media is bad for youth mental health, report finds - CNN - April 25th, 2025 [April 25th, 2025]
- Meta's Threads Begins Global Ad Rollout Within Its Feed - Adweek - April 25th, 2025 [April 25th, 2025]
- Unilevers CEO tells marketers to focus on the 4Vs of social media - Marketing Week - April 25th, 2025 [April 25th, 2025]
- How marketers are adjusting their budgets in response to the economyincluding reducing agency expenses - Ad Age - April 25th, 2025 [April 25th, 2025]
- Social Media Analytics Market Future Scope 2025-2032: Adoption Trends and Key Technologies - openPR.com - April 25th, 2025 [April 25th, 2025]
- Luxury Shopping Goes Social: 27% of Shoppers Buy Through Influencers on TikTok and Instagram - Influencer Marketing Hub - April 25th, 2025 [April 25th, 2025]
- Why the NFL hired a fashion editorand other moves from its social media playbook - Ad Age - April 23rd, 2025 [April 23rd, 2025]
- Email marketing vs. social media: Which one works best in 2025? - London Daily News - April 23rd, 2025 [April 23rd, 2025]
- Youth need the truth about illegal nicotine pouches - Griffith University - April 23rd, 2025 [April 23rd, 2025]
- Trump offers buy tip on social media hours before tariff pause that made stocks soar - AP News - April 16th, 2025 [April 16th, 2025]
- Three AI-generated images posted on social media show examples of the AI action doll trend. On the left is a LinkedIn image posted by the Chartered... - April 16th, 2025 [April 16th, 2025]
- Social media rebrands: The failure - X, the insipid - Meta and the success - Instagram - Bizcommunity - April 16th, 2025 [April 16th, 2025]
- How creators use automation tools to deliver authentic, monetizable content - Digiday - April 16th, 2025 [April 16th, 2025]
- USCIS to Consider Antisemitic Activity When Reviewing Immigration Applications - Boundless Immigration - April 16th, 2025 [April 16th, 2025]
- How to Market Your Business on Social Media: 7 Effective Ways - Breaking AC - April 16th, 2025 [April 16th, 2025]
- Social Securitys announcements are leaving its website and moving to X: reports - MarketWatch - April 16th, 2025 [April 16th, 2025]
- Feeling FOMO for something thats not even fun? Its not the event youre missing, its the bonding - The Conversation - April 5th, 2025 [April 5th, 2025]
- 11 ways to use AI in social media (not just for content creation) - Hootsuite - April 5th, 2025 [April 5th, 2025]
- Trump on Tariffs: Relax, Im Purposely Crashing the Market - New York Magazine - April 5th, 2025 [April 5th, 2025]
- AI in Social Media Market Status, Growth, and Trends Insights | Scope By 2032 - openPR.com - April 5th, 2025 [April 5th, 2025]
- Study: 70% of performance marketers testing new ad formats amid diminishing returns on social - Marketing-Interactive - April 5th, 2025 [April 5th, 2025]
- The Best Time to Post in 2025, Based on 30K Brands and Creators - Social Media Today - April 1st, 2025 [April 1st, 2025]
- META, PINS, or SNAP: Which Social Media Stock Can Withstand a Market Correction? - TipRanks - April 1st, 2025 [April 1st, 2025]
- xAI Acquires X in a Deal That Secures the Apps Immediate Future - Social Media Today - April 1st, 2025 [April 1st, 2025]
- Consumer experience on social media can affect ad performance, says research - marketing-beat.co.uk - April 1st, 2025 [April 1st, 2025]
- Business tips: How to use social media to your advantage (and why it works) | OPINION - Cape Cod Times - March 30th, 2025 [March 30th, 2025]
- How to Use Disruptive Storytelling to Thrive as a Marketer - Social Media Examiner - March 30th, 2025 [March 30th, 2025]
- JCPenney embraces social-first marketing with VaynerMedia hire - Marketing Dive - March 30th, 2025 [March 30th, 2025]
- Will Instagram Be the Most Important Social Marketing Channel in 2020? - Spiceworks News and Insights - March 30th, 2025 [March 30th, 2025]
- 10 Best Social Media Marketing Books to Read in 2020 - Spiceworks News and Insights - March 30th, 2025 [March 30th, 2025]
- TikTok Outlines Updates To In-Stream Shopping Ads and Options - Social Media Today - March 30th, 2025 [March 30th, 2025]
- YouTube Shorts Added to Google: The Rise in Social Search Is Changing Influencer Marketing - Hello Partner - March 30th, 2025 [March 30th, 2025]
- Metas Instagram Announces New AI-Powered Tools, Creator Marketing Solutions - Adweek - March 30th, 2025 [March 30th, 2025]
- Why your business needs a social media marketing agency to thrive online - Arizona Big Media - March 30th, 2025 [March 30th, 2025]
- Social media suggests seed oils like canola are bad for you. More science is saying otherwise - CBC News - March 30th, 2025 [March 30th, 2025]
- Pinterest Shares Coachella Fashion Trends Based on Pin Searches - Social Media Today - March 30th, 2025 [March 30th, 2025]
- Digiday+ Research Briefing: A look at the state of social marketing as the TikTok ban draws near - Digiday - March 13th, 2025 [March 13th, 2025]
- Social Media Using You For Marketing Test Without Consent? Shocking Revelation Made By New Study - NDTV - March 13th, 2025 [March 13th, 2025]
- Trump makes flurry of posts as global markets fall amid fears of US recession - The Guardian US - March 13th, 2025 [March 13th, 2025]
- I want to be the anti-Steven Bartlett: Is this social medias secret svengali? - The Drum - March 13th, 2025 [March 13th, 2025]
- How SMM panels are reshaping the industry: The future of social media marketing - London Daily News - March 13th, 2025 [March 13th, 2025]
- Indian Women's Wear Market Growth Fueled by Social Media Influence and Celebrity Endorsements - openPR - March 13th, 2025 [March 13th, 2025]
- AI, advertising and authenticity: The battle over social media bots - Marketing Tech - March 9th, 2025 [March 9th, 2025]
- Is This the Beginning of the End of Big Social Media? - CMSWire - March 9th, 2025 [March 9th, 2025]
- Reaching Gen Z in unexpected placeshow brands can win their attention - Ad Age - March 9th, 2025 [March 9th, 2025]
- Tech giants oppose YouTube's exemption from Australia's social media ban for children - Storyboard18 - March 9th, 2025 [March 9th, 2025]
- TikTok Sets Deadline for the Switch to Its Creative Suite - Social Media Today - March 1st, 2025 [March 1st, 2025]
- Later Announces Partnership with Snap Inc. Delivering the Industry's Most Comprehensive Integration for Social and Influencer Marketing - PR Newswire - March 1st, 2025 [March 1st, 2025]
- Safety Jevon Holland thinks Dolphins' social media indicates they've 'kind of moved on' - NFL.com - March 1st, 2025 [March 1st, 2025]
- How TikTok Users Respond to Music in Brand Promotions - Social Media Today - February 27th, 2025 [February 27th, 2025]
- Cyber Social Media Marketing Unveils Major Platform Upgrade with Advanced AI Algorithms and Tools to Deliver Greater Value for Global Users - Macau... - February 27th, 2025 [February 27th, 2025]
- New research unveils the "dark side" of social media influencers and their impact on marketing and consumer behaviour - University of... - February 27th, 2025 [February 27th, 2025]
- There's a Creative Revolution at the Heart of #HillmanTok - Adweek - February 25th, 2025 [February 25th, 2025]
- What Lush learned from three years of being mostly offline - Marketing Brew - February 25th, 2025 [February 25th, 2025]
- The 'dark side' of social media influencers and their impact on marketing and consumer behavior - Phys.org - February 25th, 2025 [February 25th, 2025]
- Digiday+ Research: Facebook and Instagram volley for dominance in brand marketing on Meta - Digiday - February 25th, 2025 [February 25th, 2025]
- Call for regulation to protect people with substance use disorder from exploitative marketing practices on social media - Medical Xpress - February 25th, 2025 [February 25th, 2025]
- UK Universities are reluctant to break a toxic social media relationship - LSE - February 25th, 2025 [February 25th, 2025]
- Global Trends in Social Media Marketing: How Instagram Leads the Way - World Business Outlook - February 23rd, 2025 [February 23rd, 2025]
- Snapchat Highlights the Value of AR in Driving Audience Connection - Social Media Today - February 23rd, 2025 [February 23rd, 2025]
- The brands making the biggest splash on social media, from Spotify and Netflix to fast-growing Fenty Hair - Business Insider - February 23rd, 2025 [February 23rd, 2025]
- Gen Z job seekers are turning to social media to find employment. Expert tips on making it work for you - Fortune - February 23rd, 2025 [February 23rd, 2025]
- Assessing the Winners of the Super Bowl Ad Blitz [Infographic] - Social Media Today - February 23rd, 2025 [February 23rd, 2025]
- TikTok Launches Updated Automotive Ad Options - Social Media Today - February 23rd, 2025 [February 23rd, 2025]
- TikTok Launches Automotive Ads Even as Its Future In the US Remains Uncertain - Adweek - February 23rd, 2025 [February 23rd, 2025]
- Social Media: An Irreplaceable Marketing Tool - BW Marketing World - February 23rd, 2025 [February 23rd, 2025]
- The Future Of Social Media Marketing Is Real, Raw & AI-powered - BW Marketing World - February 23rd, 2025 [February 23rd, 2025]
- AI Is Transforming the Workplace Including Social Media Marketing. Here's How Businesses Can Actually Use It. - Entrepreneur - February 18th, 2025 [February 18th, 2025]
- How to Build a Marketing Strategy That Doesnt Depend on Social Media - SUCCESS Magazine - February 18th, 2025 [February 18th, 2025]