Mediaboss Marketing

COLORADO SPRINGS USA Swimming will hold its first-annual marketing conference entitled #SwimBiz: Social Media, Sponsorship and Swimming. The marketing-focused conference will be held in Colorado Springs Sunday, March 29 Tuesday, March 31, 2015. Click here forthe full schedule and registration details

#SwimBiz will focus on growing participation, increasing revenue and promoting the sport. A signature of the conference is the Social Media Boot Camp followed by a food truck tasting event at the Colorado Springs Marriott. There will be presentations on social media, advertising, branding, communications, sponsorship and local promotion for clubs.

Attendees will include swim teams, LSCs, learn-to-swim leaders, other National Governing Bodies and more.

USA Swimming offers so many great resources on the wet side of the sport, we felt we could provide a fun, entertaining and educational conference on the dry side as well, said USA Swimming Chief Marketing Officer Matt Farrell. Whether attendees are new to social media and sponsorship or pros, the program will help everyone promote the sport and network with other clubs and our corporate partners.

Featured speakers are from USA Swimming, the U.S. Olympic Committee, NASCAR, UNLV, Groundfloor Media, Nations Capital Swim Club, Floaties Swim School, Minnesota Swimming and more. For more details on #SwimBiz, please visit: usaswimming.org/swimbiz.

#SwimBiz Topics

#SwimBiz Club Marketing Awards

The #SwimBiz Club Marketing Awards will recognize the best local marketing and promotional efforts in the sport. Clubs will nominate their best marketing campaigns/ideas from the year. Through a combination of online voting and a panel of experts, USA Swimming member clubs will be recognized.Awards will be handed out at the #SwimBiz Club Marketing Awards Dinner. Stay tuned for the categories and submissions process!

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#SwimBiz: Social Media, Sponsorship & USA Swimming Marketing Conference