Mediaboss Marketing

#NYFWONFIFTH X Nefatari Draw Influencers and Designers

A New York Fashion Week Panel on the impact of influencers on fashion and music, featured five influencers and drew a crowd of over 100 guests attending NYFW.

WHO:Top Influencer Panelists: Nefatari Cooper,Jessica Markowski, Nyakim Gatwech,Bri Wilburn,Alexandra Dieckaka Lex

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DesignersByron Lars, Yeohlee Teng, CFDA 2021 honoreeModel CocoStylistsFreddie Leiba,Mykel C. Smith,Debra GinyardSingerFelycia Pendergrass,Teddy Pendergrass IIModeratorDarlene Gillard-Jones

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WHAT#NYFWOnFifth presented a panel discussion on the impact of influencers on fashion and music.

Discussion followed by mixer with 100 plus guests from fashion and music.

Cooper, Gatwech, Markowski, Dieck and Wilburn, all millennials who represent a range of races and backgrounds, were part of a panel presented during NYFW to discuss their work as influencers in fashion and music.

Cooper, who is also a recording artist, convened the discussion. I realized there was a need for influencers voices to be heard more clearly and also educate business leaders on the impact of influencers in fashion and music, said Cooper.

There was a disconnect in the fashion and music industries about the role influencers play, said Cooper. Coopers song Bring Yuh Body is gaining spins onNew Yorkstop radio station Power 105.1.

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Excerpt from:
The Impact of Influencers Continues to Grow as Consumers Authenticity - MarTech Series