Mediaboss Marketing

25 years of digital advertising is an era of different generations if you take a look at it. No matter how good a product or a service is, to attract potential customers advertising plays a vital role. Since the early 1990s, Digital advertising changed the concept of marketing for all sorts of businesses. We all have seen the era of billboards, flyers and various posters used to advertise products but dont see much of it anymore. Do you ever think about why it changed over the past years? We think one of the major factors that led the advertisements through billboards change to digital advertising is the launch of so many analytical technologies. The innovation of technology over the past years is increasing and very less likely to slow down anytime soon. From banner ads to artificial intelligence, digital advertising has been through an eventful journey to deliver the right content to the right potential customer at the exact time of their needs.

Recently, Adobe did some deep research on all the milestones achieved in digital marketing over the past 25 years and displayed it as a short highlight of the events that took place during that time, and the folks at Grazitti Interactive gave those insights a better visual look in the form of an infographic.

Heres a trip down memory lane of 25 years of digital marketing:

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This infographic highlights how Digital Advertising changed in the past 25 years - Digital Information World