Mediaboss Marketing

March 29, 2012

As an independent artist, Sam Brenner has acted as his own manager, booking agent and webmaster, but he still manages to be the type of musician the audience wants to get to know.

Brenner, 24, who will perform at the Student Programming Associations Noontime concert series Friday, said one of his biggest challenges is acting as both a small business owner and a musician.

His performance will begin at 12 p.m. in the HUB-Robeson Center.

Brenner, a native of Buffalo, N.Y., said he began playing guitar when he was 12. He then started singing and writing pop-rock songs influenced by musicians like Paul Simon and James Taylor when he was about 16 or 17.

While Brenner mostly plays original songs, he said he also includes a few covers on songs by artists like Rihanna, Michael Jackson and the Dave Matthews Band in his set list.

Adam Gibson, owner of the Acoustic Moose Caf, 516 Lincoln Ave. in Bellevue, said Brenner recently played at the venue, and his personality is one of his best attributes.

Hes an incredibly talented musician, Gibson said. But what makes him great is that he engages with the crowd. He has a natural stage presence.

The first time Brenner played at the Acoustic Moose was on a Wednesday to a small crowd, but when he returned for the second time, he returned on a weekend to a crowd double the original crowds size.

Gibson said the audience, who was engaged in the musicians show, was hanging on his every word. After the show, Brenner even took the time to get to know his fans by talking and joking with audience members, Gibson added.

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Buffalo, N.Y.-based guitarist to play Noontime concert