Mediaboss Marketing

When you first launch a new website, its a blank slate in the eyes of Google and the other search engines. Sure, the search engine spiders are able to glean some information about your site from the content and keywords that are present, but at first, they arent able to effectively measure the authority of your site based on these words alone.

Over time, theyll make this value determination based on a number of different factors, including the number and quality of sites linking to your page, the number of links and shares your site receives on social networking sites and the hundreds of other elements that go into the natural search algorithm. But when your site has been newly launched, youll have the unprecedented opportunity to control how the search engines value your site, based on the actions you take.

Search expert David Wood refers to this breaking point as the trust barrier between Google and your site:

Search engines like Google automatically put up a wall when they come into contact with new sites. Its like a trust barrier you can only lower over a period of time And once youvesuccessfullylowered the barrier, you can go wild!

To maximize the potential of this evaluation period, consider the following tips on how to implement an appropriate SEO strategy for your new domain:

Before you even begin thinking about conducting a backlinking campaign, make sure that your site is set up as effectively as possible from an internal SEO standpoint. Heres what to consider:

At this stage in your sites development, its more important to worry about making sure things are set up correctly inside your house. So in addition to the structural considerations listed above, its also important to take the keywords youre using into account

The web runs on keywords, so targeting the wrong keywords at the outset of your SEO campaign will make it difficult for you to see results. For this reason, its important to invest some time in ensuring that youre building your site around the right target phrases.

Essentially, you want to find the Goldilocks of keywords the words that get good search volume but that arent too competitive to rank for. Targeting the keyword lose weight, for example, would be a mistake. Even though the search volume is good, youll have to invest years of effort before you could even hope to get ranked well in the SERPs.

When it comes to specifics, the ideal search volume for your site will depend on your goals. If youre planning a small niche-oriented site, keywords with as few as 500-1,000 exact match monthly searches might provide enough traffic to meet your earning expectations. Even if you anticipate growing your site to be much larger, it might still be a good idea to start with these long-tail keywords, as focusing on them will give you the confidence to tackle keywords with higher search volume and, consequently, higher competition.

Follow this link:
SEO Strategy for New Domains